Real seal multi-million deal

Editorial

31. mars 2017

Real Madrid signed a 15-million-euro ($16 million) sponsorship deal with Spanish telecommunications giant Telefonica on Thursday, the European champions said.

The two-year agreement will swell Real’s coffers once more — Deloitte’s Football Money League 2017 puts the Champions League winners third only to Manchester United and then great rivals Barcelona for annual revenue.

«This deal looks to strengthen our ambitions for today and tomorrow. Millions of our club’s fans will be connected with the day-to-day workings of the club and the players,» said Real president Florentino Perez as the tie-up was unveiled at the Santiago Bernabeu.

LES OGSÅ: Hazard and Chelsea look to switch focus back to title race